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Packaging and label decision makers consider new appeal and materials as e-commerce grows.
November 20, 2024
By: DAVID SAVASTANO
Editor, Ink World Magazine
RRD’s 2024 Packaging & Labels Insight Report highlights that most companies, facing inflation-related pressures, are prioritizing packaging and label functionality along with product safety. They are also investing in sustainability initiatives and focusing on expanding their e-commerce operations to better meet customer demand. “As consumers demand higher accountability from the brands they choose to support, building functional design and safety features into packaging remai...
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